Sports Authority to Celebrate the Grand Opening of Its New Ellisville Location

Englewood, CO – Sports Authority, one of the largest full-line sporting goods retailers in the United States and Puerto Rico, announced today that it will host a grand opening event for its new store in Ellisville, MO, 15907 Manchester Road. Doors open Saturday, August 8 at 8am.

This store replaces Sports Authority’s Town and Country location and has everything customers need to get active, including the latest from top brands like Nike, Under Armour, adidas, The North Face and more. With outstanding selection, value and service, Sports Authority is making shopping easier than ever for its customers.

“We are very excited about the grand opening of this store,” said Michael Foss, Chief Executive Officer of Sports Authority. “Sports Authority believes in bringing communities together through the good of sport, and we are committed to providing great value and outstanding service to the families and recreational athletes in the Ellisville area.”

Grand opening weekend events and promotions include:

Saturday only

· Starting at 8am, the first 100 customers in line will receive a $20 Instant Sports Authority Cash Card. The 101st–200th customers in line will receive a $10 cash card.

· St. Louis Hall of Famer Whitey Herzog will be making an appearance from
1–2:30pm.

Saturday and Sunday

· Customers can register for a chance to win a $500 shopping spree.

Sunday only

· The first 200 customers to spend $15 or more will receive a free camp chair.

Customers are also invited to join The League, Sports Authority’s member program, which gives members a point for every dollar spent. Within a quarterly period, members who earn 100 points or more will receive 5% back on all in-store and online purchases.

Following the grand opening at 8am, regular store hours will be Monday through Saturday 9am-9:30pm and Sunday 9am-8pm. For more information, please visit sportsauthority.com/Ellisville.

About Sports Authority

Headquartered in Englewood, CO, Sports Authority is one of the largest full-line sporting goods retailers, with 462 locations across 41 states and Puerto Rico. Sports Authority offers a broad range of sporting goods from leading brands and is the active family’s destination for footwear, apparel, fitness, team sports and outdoor recreation. The League by Sports Authority, a free and easy rewards program, offers members 5% back after they earn 100 points or more during a quarterly period. For a list of store locations and information, or to shop online, visit sportsauthority.com. Follow Sports Authority on Facebook facebook.com/SportsAuthority and Twitter twitter.com/SportsAuthority.