How Popular Gold & Silver Products Can Protect You

Buying gold and silver is not a popularity contest. In fact, many investors choose to keep the fact that they hold physical precious metals a secret from almost everyone. However, popularity does play a very important role in precious metals investing.

Why do many investors select mutual funds comprised of stocks like Coca-Cola, GE and Google? Why don’t they opt for penny stocks or other lesser-known offerings? The investors recognize “brand value,” and they seize the opportunity to jump on the bandwagon of companies that have delivered positive results year after year.

A similar school of thought exists in the precious metals market. Buying “popular,” or well-known, commonly-traded items provides investors with numerous benefits that are unavailable with other products. Here are a few of the benefits that many investors value:

Ready-Made Market When Selling

One of the key things many investors seem to forget when making their investment is their exit strategy. Gold does not produce income, interest or dividends, so an exit strategy is important if you eventually want to realize profits, be it one month, one year or one decade down the road.

Buying high-visibility items could ensure that you have someone to sell your metals to when the time comes. Whether you plan to sell the metals to a pawn shop, a gold dealer or your friend or neighbor, you are unlikely to find a buyer if your products have no online visibility and if no reputable dealer sells them or even knows about them.

Prohibitive For Counterfeiters

If someone tried to disguise themselves as your spouse to fool you, it is highly unlikely that they would succeed. If someone introduced you to a stranger on the street, however, and that person gave you a fake name, how would you know? You had never seen that person before, so you would have no way of knowing that the person was lying. How does this illustration apply to gold and silver investing?

As gold’s popularity as an investment has increased, so have the number of police reports related to counterfeit gold and silver. If you insist on only investing in popular products, the chance of you being fooled by a counterfeiter decreases significantly. Pictures of one ounce American Eagle gold bullion coins, for example, can be found all over the Internet. There are even articles dedicated to teaching investors how to spot fake American Eagle gold coins. This is true of many coins and bars, in both gold and silver. By sticking with the same kinds of items as professional investors and financial institutions, you protect yourself from unknowingly purchasing counterfeit gold or silver.

Cost-Effective

One might think that the more popular an item is, the more expensive it would be. Oftentimes, the opposite is true when dealing with investment-grade gold and silver. Most well-known products have been around a long time, meaning there are hundreds of thousands of investors who own that particular item. Dealers cannot sell such an item at exorbitant rates because it would be too easy to find a lower price online.

Conversely, individual investors cannot sell commonplace items at ridiculous premiums because they are just that - commonplace. Dealers have the upper hand when it comes to buying products in bulk at a lower cost, so they have the ability to sell such items at lower premiums. This is another reason it makes sense to buy popular gold and silver investments.

Examples of Popular Gold & Silver Products

There are many different types of physical gold and silver that can be considered popular. If you are interested in bullion bars, then you might consider the following brands:

● Johnson Matthey, Credit-Suisse, PAMP-Suisse, Engelhard

If you want bullion rounds, look for these manufacturers:

● Ohio Precious Metals, AMARK

Gold and silver bullion coins are popular investments, and many government mints produce standardized coins, including:

● American Eagles, Canadian Maple Leafs, South African Krugerrands, Austrian Philharmonics, Chinese Pandas

If you’re into collectible coins, or if such coins make more sense for you based on your investing goals, then the PCGS or NGC-certified versions of the following coins could suit your needs:

● $20 Saint Gaudens Double Eagle, $20 Liberty Head Double Eagle, $10 Indian Head, $5 Liberty Head, Peace Dollar, Morgan Dollar

*Certified coins come in different grades, and with different dates/mint marks. Please consult your Certified Gold Exchange adviser to determine which coins are best for you.

Conclusion

There is no doubt that choosing to invest in precious metals coins and bullion provides benefits such as easy liquidation, protection from confiscation and lower premiums. To view the full range of popular Certified Gold Exchange products, visit www.CertifiedGoldExchange.com/catalog or call our Non-Commissioned Trading Desk directly at (800) 300-0715 and ask one of our friendly precious metal experts about your options, and find out why CGE is known as “America’s Trusted Source For Gold.”