Cosmetics Giant Sephora Settles California Customer Data Privacy Suit

CBS San Francisco

August 25, 2022

Sephora Inc., one of the world's largest cosmetics retailers, has settled a lawsuit claiming that the company sold customer information without proper notice in violation of the California's landmark consumer privacy law, state Attorney General Rob Bonta said Wednesday.

Sephora failed to tell customers that it was selling their personal information, failed to allow customers to opt out of that sale, and didn't fix the problem within 30 days as required by the law even after it was notified of the violation, state officials said.

The company agreed to pay $1.2 million and immediately correct the problem under the settlement, the state's first such enforcement action under the California Consumer Privacy Act, according to Bonta.

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