Kaiku Visa(R) Prepaid Card new mobile app offers millennials budgeting, security features at their fingertips

The results are in, and according to the latest TD Bank, America’s Most Convenient Bank® survey, one in three millennials are favoring prepaid cards as an integral part of their wealth management routines. In a marketplace with hundreds of prepaid cards, the Kaiku Visa Prepaid Card continues to offer millennials a new breed of prepaid card that fits their dynamic live-work-play lifestyles.

Going straight for the millennial audience and stripping away what everyone thinks they know about prepaid cards, Kaiku emerges with a fresh contemporary brand, visual identity, and compelling messaging underscoring its new slogan “A New Way to Everyday.”

The reloadable Kaiku debit card lets users make a personal statement with a quirky vintage aesthetic. Users can choose from six different vertical card designs, each with an eye-catching woodgrain style.

Budgeting and security remain millennials’ top priorities when selecting a debit, credit or prepaid card. Research has shown that 85 percent of reloadable prepaid card users feel very secure about their finances and personal information when using the card. Kaiku addresses these needs with its latest mobile app update, designed to manage money on-the-go with a QuickLook feature for card users to view their balance and recent transactions without having to log in every time. The update also allows users to enable Purchase Alerts and Load Alerts to notify them of incoming and outgoing charges. In addition, a budgeting tool called the FUNDS-OMETER keeps a log of cardholders’ weekly spending and compares it to their 60-day average in categories like eating out, bars, and entertainment.

“If you get a notification that your card was used for a purchase you didn’t make, you can call Kaiku to have the fraud charges stopped,” said David R. Smith, Kaiku’s Head of Marketing. “It gives our customers peace of mind.”

While most prepaid cards are notorious for fees, the Kaiku card charges only $3 a month if cardholders use one of the 55,000 in-network ATMs worldwide.

“What I appreciate about the Kaiku Visa Prepaid Card is that I wasn’t left wondering whether I was going to get charged a fee or not,” said Young Adult Money blogger David Carlson. “There are no overdraft fees with the Kaiku card, nor are there activation fees or minimum balance fees. The card benefits are all included with their low monthly fee.”

About Kaiku Finance LLC

Kaiku Finance LLC is a provider of forward-thinking prepaid products and services, offering convenient, flexible, and affordable alternatives to traditional banking. The KAIKU Visa® Prepaid Card is a next-generation, reloadable debit card that empowers cardholders to more comfortably manage their finances by combining low fees with unsurpassed access, convenience, and mobility. Product information can be located at www.kaiku.com.