Want to serve the community, Petey? Hire Pearl (lbreport.com) and Wielenga (greaterlongbeach.com) as columnists with substantial license.
Hell, challenge them to challenge you. Challenge them back. All in public, like, on your very own pages, with vigor.
Get enough sand and grit flying and you might rightly claim to have some.
At minimum some'll settle on you.
To your credit.