Dublin To Consider Hotel Tax Ballot Measure

DUBLIN, CA — The Dublin City Council will consider placing a Transient Occupancy Tax on the November ballot, a move that Pleasanton is also considering.

The TOT, also known as the "hotel tax," is paid by guests staying 30 days or fewer in hotels, and goes into the city's General Fund to support public safety, infrastructure, community programming, and more. Dublin's rate has remained at 8% since 1984, one of the lowest rates in Alameda County. Staff estimate that raising the rate to 12% could generate an extra $700,00 annually. A 2025 community survey found that 52% of respondents supported increasing the TOT, while 35% opposed it, according to a staff report.

At its Tuesday meeting, the council will consider directing staff to draft ballot language for consideration in May.

See here to learn more, and here for Tuesday's full agenda.