It's the go-to market for all your essentials: produce, baked goods and wine (yes, wine is an essential). Now, the family-owned business tells Patch the skinny. Here's our Q&A with owner John Najjar.
Patch: Why did you choose Encinitas o open your business?
John Najjar: In 1985, we were presented with the opportunity—so we took it.
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Patch: What are some of the current challenges you face as a business owner?
Najjar: Regulation, taxes and competition.
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Patch: What distinguishes your business from others in the same industry?
Najjar: We are local, family-owned and operated gourmet grocery store—we truly care about the community. We strive for high quality products and have a great staff.
Patch: What's the best business advice you've been given?
Najjar: The only insurance for making it in business is hard work.
Patch: What changes, if any, would you like to see in the local business community?
Najjar: I'd like to see more people support locally-owned businesses to keep the money in the community.
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