Grand Opening Of Snoop Dogg's Store Postponed Due To Safety Concerns

LONG BEACH, CA — The much-anticipated grand opening of Snoop Dogg’s new cannabis dispensary in Long Beach was postponed — with the announcement of the delay coming just a day before the planned event — due to safety concerns, according to the store.

“With expected attendance exceeding safe capacity, we've decided to postpone to ensure we deliver the experience the community deserves: safely, and in the right way,” the business, called S.W.E.D., said Friday in a statement posted on Instagram.

Snoop Dogg’s team cited to KTLA a shooting at the March 1 grand opening of Marathon Burger, which left one dead and two injured, the outlet reported, noting the burger franchise is connected to late rapper Nipsey Hussle.

Snoop Dogg is from Long Beach and already has a dispensary near Los Angeles International Airport.

While Saturday's Long Beach grand opening event did not occur as planned, the new store was open on Saturday to customers.

The event had promised concert tickets, food and drinks, and hundreds of goodie bags.

The business still plans to work with the city to host an event, Friday’s statement said. A new date had yet to be announced as of Tuesday.

The Long Beach store is located at 2115 E. 10th St.