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Shopping Deals And Dining For Dad In Downtown Long Beach For Father’s Day
Shoppers will spend an average of $134.75 on Father's Day with total spending expected to reach a record $15.5 billion

Shoppers will enjoy a variety of deals and dining options for Dad in Downtown Long Beach for Father’s Day at the more than 35 retail, specialty, entertainment and restaurants ranging from jewelry and gift cards to outdoor items and clothing, among others. Now simply referred to as “The Streets,” the heart of Downtown is centered in between Third Street, Sixth Street, Pine Avenue and Long Beach Boulevard, and is the popular destination to shop for Dad leading up to Father’s Day on Sunday, June 18.
According to the National Retail Federation (NRF), Father’s Day shoppers are expected to spend an average $134.75 for the holiday, up from last year’s $125.92. With 77 percent of consumers surveyed celebrating, total spending is expected to reach $15.5 billion. That’s the highest number in the survey’s 15-year history, topping last year’s previous record of $14.3 billion.
On the spending list for Father’s Day shoppers is $2.2 billion on gift cards, purchased by 43 percent, followed by $2.2 billion on clothing, purchased by 46 percent, and $1.8 billion on consumer electronics purchased by 21 percent. Personal care products such as a bottle of cologne, purchased by 21 percent, total $888 million, slightly edging out home improvement supplies, purchased by 16 percent, at $885 million. Greeting cards are the most common gift, purchased by 64 percent of consumers, but only account for $861 million of projected spending.
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More than half of those surveyed plan to buy for their fathers or stepfathers, 54 percent, while others will shop for their husbands, 29 percent, or sons, 10 percent.
“It’s encouraging to see that consumers are spending on special occasions such as Father’s Day,” NRF President and CEO Matthew Shay said. “This is a positive sign of strong consumer confidence heading into the second half of the year, and a good deal for all the dads who will reap the benefits.”
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When searching for the perfect Father’s Day gift, 40 percent of consumers will head to department stores and 24 percent will shop at specialty stores such as jewelers or electronics stores, while 19 percent plan to shop at a local small business.
The Downtown retail area has just the right variety of department, discount, specialty stores and small businesses featuring Father’s Day shopping options with Big 5 Sporting Goods, Daniel’s Jewelers, Ross Dress For Less, Jean Machine, Payless ShoeSource, and Footaction, among others, including:
- Honor Dad with the best Father’s Day gifts at Big 5 Sporting Goods including fitness, hiker, runner, and outdoorsman, among much more.
- Father’s Day epic watch sale at Daniel’s Jewelers features a free watch with any purchase of Bulova or Wittnauer with a manufacturer’s list price of $375 or more; plus 25 percent off any Bulova, Rolex and Citizen Watches; all from June 16-18.
- Celebrate Dad this Father's Day at Ross Dress For Less and save big on gifts that fit his style at 20-60 percent off department store prices.
- Dads will look their best as Jean Machine offers its largest Father’s Day shoe sale ever on a variety of styles including Circa, Fallen, ES and Osiris shoes, among others.
“Father’s Day shoppers have a variety of shopping options for Dad in the Downtown area,” said Tony Shooshani, managing member of Shooshani Developers. “There’s also a broad range of restaurants to enjoy in the six-block area for guests looking for a quick bite to eat, coffee and dessert, or a full meal.”
The Downtown area offers a wide array of restaurants including the new King Buffet seafood and grill that offers guests a full-service, all-you-can-eat Chinese buffet with over 120 items; Pie Bar for desserts featuring delicious handcrafted pies that are made from scratch and other scrumptious delights; Milana’s New York Pizzeria, an authentic New York pizzeria; Wing Stop for fresh, hot chicken wings, famous fries and delicious sides; Sushi Zenmaru for teriyaki and rolls; Fresh Kabobs, the casual, family-style Indian restaurant; Chuck E. Cheese’s, more than just fun and games, enjoy great food, always fresh with pizzas, salad bar, oven-baked sandwiches, buffalo wings and more; Mitaki Japanese, featuring quick and fresh Japanese cuisine; Subway for fresh, delicious, made-to-order sandwiches; and Panda Express for Asian-inspired cuisine in a fast casual environment.
Now simply referred to as “The Streets,” the heart of Downtown is centered in between Third Street, Sixth Street, Pine Avenue and Long Beach Boulevard, and features popular retailers and restaurants. For a complete list of the 35 retail stores, specialty shops, entertainment venues, and dining outlets, please visit http://www.facebook.com/thestreetsdtlb.com.