Join the Small Businesss Development Center on the evening of October 12th for their Marketing 101 seminar. This workshop offers a comprehensive introduction to all aspects of marketing to the small business owner. In this class you will learn: All about the 5P's: Product, Positioning, Place, Price, Promotion; What a marketing plan is and why it makes such a difference; How to begin thinking like a marketer; The basics on target markets; How to undertake an efficient, low-cost competitive analysis; How to do meaningful features and benefits analysis; And where to look for truly helpful market research resources.
For more information or to register for the event visit the Small Business Development Center website. Be sure to register early since these seminars tend to fill up quickly.