GREAT MALL WELCOMES THE LUNAR NEW YEAR 2015: Celebrate the Year of the Goat

MILPITAS, CA (February 4, 2015) – Gong Xi Fa Cai! 恭喜發財! Great Mall, the largest outlet and value retail shopping destination in Northern California, will celebrate China’s Lunar New Year – The Year of the Goat (also recognized as Year of the Sheep or Ram) - with a themed celebration on Saturday, February 21 from 11 a.m. to 2 p.m. Shoppers can revel in the spirit of the holiday with a variety of giveaways, a special Simon Kidgits Club program and live Chinese themed entertainment including lion dancers, martial arts demonstrations and percussionists.

“Great Mall is excited to celebrate the important Chinese cultural, economic and artistic contributions to our area by imparting good fortune, happiness, wealth and longevity through our Lunar New Year event,” said Lynne Rice, director of marketing and business development at Great Mall. “We invite visitors to enjoy an enhanced day of shopping, dining and entertainment while they take part in our colorful and lively special family events.”

Treat Yourself to Good Fortune with a Free $50 Simon Giftcard and Retailer Specials

Great Mall’s Goodwill Ambassadors will be distributing special fortune cookies to the first 2,500 guests beginning at 11 a.m. Shoppers will have the opportunity to win one of 25 $50 Simon Gift cards® and can pick-up a special brochure highlighting specials offers and promotions for the Lunar New Year.

Simon Kidgits Club Visits China

The Simon Kidgits Club will make a Far East journey to China where children will engage in creative activities that spotlight and celebrate Asian culture including making a paper lantern and decorating a dragon mask (a symbol of strength). Participants will also receive chocolate gold coins in red envelopes signifying good luck.

The Simon Kidgits Club is a fun and informative program that focuses on health, wellness, education, safety and entertainment for children ages 3-8. Since 2003, the Simon Kidgits Club has kept children and parents alike amused with various events and activities while providing incentives for club members, such as special offers, rewards and games. Simon Kidgits Club members receive a variety of goodies, including a Simon Kidgits Club T-shirt, membership card, birthday card and gift, discounts and scheduled activities. For more information about the Simon Kidgits Club, visit simon.com/kidgits or contact Great Mall at (408) 956-2033 or www.greatmallbayarea.com.

Spreading Wealth in the Community

In addition to imparting good wishes to shoppers, Great Mall is encouraging guests to support educational and cultural initiatives in the community. Shoppers may make a donation to purchase a Lunar New Year duck for $3 with all proceeds benefiting the Simon Youth Foundation (SYF), a national nonprofit organization that helps at-risk students stay in school. Through 23 Simon Youth Academies in 13 states and Simon Youth Scholarships, SYF advocates, creates and initiates educational opportunities for students. In partnership with local public schools, SYF has maintained a 90% graduation rate at its Academies since inception, commenced more than 11,000 students, and awarded more than $11 million in scholarships. The Chinese American Association of Silicon Valley and the Chinese School of Milpitas will also be onsite with information regarding their contributions and community initiatives.

For more information about Great Mall, please call (408) 956-2033 or visit www.greatmallbayarea.com.

About Great Mall

Great Mall, the largest outlet and value retail shopping destination in Northern California, provides the ultimate shopping experience with more than 200 outlet and value retail stores including Neiman Marcus Last Call, Coach, Saks Fifth Avenue OFF 5TH, H&M, UNIQLO, Forever 21, Abercrombie & Fitch Outlet, Banana Republic Factory Store and Michael Kors. Shoppers can dine at great restaurants including Dave & Buster’s and Outback Steakhouse, or catch a movie at Century Theatres 20.

Great Mall, part of The Mills® portfolio owned by Simon, is located at the intersection of Montague Expressway, Great Mall Parkway and Main Street in Milpitas, CA, between Highways 680 and 880, about 7 miles north of San Jose and 46 miles southeast of San Francisco. It is open regularly 10 a.m. – 9 p.m., Mon–Sat, and 11 a.m. – 8 p.m. on Sunday. For more information on Great Mall, please call (408) 956-2033 or visit www.greatmallbayarea.com. Like us on Facebook at facebook.com/GreatMall and follow us on Twitter @ShopGreatMall and on Instagram @ShopGreatMall.

About The Mills

The Mills®, a part of Simon, offers a unique brand of shopping with a mix of popular name brand outlets, value retailers and full-price stores, plus family-oriented dining and entertainment concepts. The Mills are well-located in major metropolitan markets and many are recognized as leading tourism destinations. Notable properties include Arundel Mills (Baltimore), Gurnee Mills (Chicago), Grapevine Mills (Dallas), Ontario Mills (Los Angeles), Opry Mills (Nashville), Potomac Mills (Washington, DC) and Sawgrass Mills (Ft. Lauderdale/Miami).

Simon is a global leader in retail real estate ownership, management and development and a S&P100 company (Simon Property Group, NYSE:SPG). Our industry-leading retail properties and investments across North America, Europe and Asia provide shopping experiences for millions of consumers every day and generate billions in annual retail sales. For more information, visit simon.com.