Neighbor News
STONERIDGE SHOPPING CENTER APPOINTS NEW DIRECTOR OF MARKETING & BUSINESS DEVELOPMENT
Simon's Stoneridge Shopping Center welcomes Betsy Edwards as the new director of marketing and business development for the center.
Simon’s Stoneridge Shopping Center welcomes Betsy Edwards as the new director of marketing and business development for the center.
In this role, Edwards will lead overall marketing strategies such as event programming, social media, guest services, public relations and overall communications. Additionally, she will manage various business functions encompassing revenue generation, marketing budgets and tenant and partner relationships.
Edwards brings over two decades of strategic marketing experience with a dynamic combination of traditional and digital advertising, communications, marketing, public relations and direct sales. Her most recent roles were at Safeway, Inc. and Bobcat Central, Inc.
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“I am thrilled to start the new year and this new role at Stoneridge Shopping Center,” said Edwards. “This year, I look forward building relationships with the local and business communities and guiding marketing and business development for the center.”
Edwards holds a Bachelor of Arts in psychology from Stanford University and a Master of Business Administration in marketing from the UCLA Anderson School of Management.
