Community Corner
Meals on Wheels San Diego County Welcomes Keith Fisher as New COO
Fisher's appointment to Chief Operating Officer strengthens the nonprofit's commitment to supporting vulnerable seniors as meal demand rises

Meals on Wheels San Diego County, a leading organization dedicated to providing nutritious meals and vital support to seniors in need in San Diego County, is pleased to announce the appointment of Keith Fisher as its Chief Operating Officer (COO). Fisher started in his new role with Meals on Wheels San Diego County on June 12, 2023.
As COO, Fisher will oversee all operational aspects of Meals on Wheels San Diego County during a unique and exciting post-pandemic period of growth and opportunity. Fisher’s leadership and expertise will be instrumental in furthering the organization's mission to combat senior hunger, isolation, and neglect. With the nearly 50 percent increase in demand for services during the pandemic, this newly created position at Meals on Wheels San Diego County was much needed to support. The pandemic growth was only the beginning of what is to come with the growing older adult population. By 2030, one out of four San Diegans will be a senior citizen. Due to this increase, organizations like Meals on Wheels San Diego County are planning and preparing to ensure those most vulnerable are not left without the critical services needed to lift their spirits, nurture their bodies, and address the countless issues that threaten their independence and well-being.
Fisher brings a wealth of experience and a strong background in nonprofit management to his new position to face these challenges. He joins Meals on Wheels San Diego County from the San Diego County Bar Association (SDCBA), where he served as the Deputy Executive Director and Interim Executive Director. During his tenure at SDCBA, Fisher oversaw membership, sponsorships, programs and events, as well as general business operations.
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With more than 25 years of leadership experience in nonprofit, service, and technology sectors in San Diego, Fisher has expertise in building and developing successful businesses, collaborating with boards of directors and management teams, and implementing sustainability planning and business development strategies. He has also been involved in corporate governance, human resources, and partnership development initiatives.
Prior to his work at SDCBA, Fisher served as Chief Operating Officer at the San Diego Opera for 15 years. He played a pivotal role in saving the venerable arts institution from closure in 2014, leading the transition as a facilitator and advisor to the board, staff, and community.
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Fisher's professional experience extends to the technology sector, where he held senior management positions at ConfirmNet and WebSideStory. His diverse background—including an MBA from San Diego State University and a bachelor’s degree from Northeastern University—makes him well-equipped to drive success and growth for Meals on Wheels San Diego County.
"We are thrilled to have Keith Fisher join our team as the Chief Operating Officer," says Brent Wakefield, President and CEO, Meals on Wheels San Diego County. "His extensive experience, strategic vision, and commitment to community service will undoubtedly strengthen our organization's ability to support vulnerable seniors throughout San Diego."
Beyond his professional achievements, Fisher is passionate about helping seniors and has made a significant impact as a board member at Serving Seniors in San Diego. His dedication to the well-being of the elderly aligns perfectly with Meals on Wheels San Diego County's mission of nourishing seniors and enhancing their quality of life by providing meals to thousands of senior clients seven days a week.
“I remain committed to supporting our senior community and am honored to join the hard-working Meals on Wheels San Diego County team,” says Fisher. “I look forward to continuing the organization’s mission, growing its reach in the community, and empowering our seniors to live independently every day.”
Retained by Meals on Wheels San Diego County, the firm that supported the nonprofit on its search to fill this position was JONES, led by Principal Search Consultant, Liz J. Fernández. For more information about Meals on Wheels San Diego County, please visit sandiegomealsonwheels.org.
About Meals on Wheels San Diego County
The impact Meals on Wheels has on the seniors they serve goes far beyond the wholesome meals provided. Daily friendly contact provides important socialization for those who may be isolated with little or no connection to the outside world. Lives are often saved in the course of delivering meals when a person does not respond to a knock on the door, has fallen, or may have become ill. For over 60 years, Meals on Wheels San Diego County has contributed to the overall well-being of seniors by providing regular nutrition and daily contact with a caring volunteer. Learn more at sandiegomealsonwheels.org or call 800.5.SENIOR.