10 Marketing Mistakes Small Business Owners Should Avoid

1) Avoid using a generated logo for your business, have someone create a unique branded logo.

2) Do it yourself websites using Wix, SquareSpace and others. These are great starters but if you’re serious about your company’s brand, get something unique built and designed.

3) Using professional designers rather than someone’s nephew.

4) Using a Yahoo or GMail address as your company email address, use one with your domain. It makes you look more professional.

5) Using your email as a contact on your website, use a form to avoid spammers.

6) Using a student to do social media, if you’re serious about your business, hire a professional brand manager to manage your digital efforts.

7) Avoid buying Likes, these will bring you the wrong crowd and therefore the wrong leads or no leads at all.

8) Avoid using website templates unless your going to have a professional customize it completely.

9) Sneaking behind your marketing professional, be honest with them and trust them. If you have doubts, consult them that’s why they work for you.

10) Pressuring your results to turn around in one month. Great marketing takes time and the results will show but the work has to be consistently working in different channels in order for your business to see results.

Frank Flores is a Senior Marketing Consultant at Hash Cloud Studio,http://hashcloudstudio.com, a marketing services firm in San Carlos, California. Call us for an appointment today at (650) 232-7103