City Of Santa Cruz: City Of Santa Cruz Launches National Community Survey

Press release from the City of Santa Cruz:

October 06, 2021

SANTA CRUZ, CA – The City of Santa Cruz is pleased it launched a comprehensive quality of life survey on Oct. 1. First, the survey will be available online for randomly selected residents, and starting Nov. 5, all residents will be able to complete the survey by visiting the City’s website at cityofsantacruz.com.

“We’re excited to be conducting this survey,” said Rosemary Menard, Interim City Manager. “The National Community Survey will provide a tool for City staff and Councilmembers to understand residents’ priorities better and to work toward improving the quality of life in Santa Cruz.”

The instrument, known as The National Community Survey™, allows the City of Santa Cruz to compare results and benchmark residents’ opinions against other communities across the country. The survey will include questions about quality of life, important characteristics of community, services provided by the City and priorities for the future.

All resident responses will remain anonymous, and a report of the analyzed results will be shared with the City Council and the general public in early 2022. The survey will be available online in English and Spanish.

Residents with questions about the survey may contact Communications Manager Elizabeth Smith at esmith@cityofsantacruz.com.

About The National Community Survey™ (The NCS™): The NCS was among the first scientific surveys developed to gather resident opinion on a range of community issues and has been used in more than 350 jurisdictions across 46 states. The NCS is a cost-effective survey of resident opinion and an important benchmarking tool that allows for comparison among communities. Communities using The NCS have reported that the tool improved service delivery, strengthened communications with community stakeholders and helped leaders identify clear priorities for use in strategic planning and budget setting. The NCS is the only resident survey endorsed by the International City/County Management Association and the National League of Cities.

This press release was produced by the City of Santa Cruz. The views expressed here are the author’s own.