Register at Santa Cruz Parks & Recreation, class #14246:
General: http://www.cityofsantacruz.com/index.aspx?page=540
Direct to THIS class: http://www2.ci.santa-cruz.ca.us/instareg/Activities/ActivitiesDetails.asp?ProcessWait=N&aid=1007
Learn how to get the best possible search engine results
and maximize traffic to your website. This class is geared
to anybody who has or is planning to have a website,
including small businesses, non-profits, entrepreneurs,
and bloggers.
Topics include: How to write web content for best
SEO results; What you need to know about page titles,
descriptions, keywords; How links in and links out affect
your SEO; How Social Media, such as Facebook, LinkedIn,
Twitter can help your SEO; Tools you can use to determine
your site's popularity; How to know if your web developer
understands SEO; The 5 most common SEO mistakes;
Google's Webmaster Guidelines. Instructors are Sara Isenberg,
Web Consultant & Project Manager, and Steve Penny, one of
the industry's top SEO experts. Visit http://saraisenberg.com/ and http://stevepenny.com/.
