Twenty years ago, if someone had told me that the best personal assistants would be making over $100,000 a year and flying around on private jets with their high net worth employers, I certainly would have scoffed at the idea. If you, too, think that it’s not a reality even today, then you’re definitely wrong. The more I research this topic, the more amazed I am about what I find.
In fact, the demand is so high for executive PAs that staffing firms dedicated to personal assistants actually exist. Yes, of course hourly positions for middle-class families do exist, but many executive assistants have crossed-over from the corporate world and how are enjoying life in the private sector.
I would have to say that the kind of traditional PA position (errand runner) for the super-rich no longer exists because the nanny or housekeeping staff is going to do the more menial tasks. Assistants now are a hybrid of EA and PA combined, and they handle all things A to Z: calendar management (personal and professional), party planning, and even estate planning.
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Higher-educated professionals are even going to act as a sort of business manager, even running divisions of an international company or managing financial portfolios – all from a laptop computer or from a home office inside the VIP’s estate.