Clinton Crossing Premium Outlets Goes 'Mission Pink' with Susan G. Komen to Fight Breast Cancer

Clinton Crossing Premium Outlets today announced that it will be participating in a national engagement with Susan G. Komen® to support the fight against breast cancer, engaging employees, retailers and shoppers in ‘Mission Pink®’ events throughout the month of October.

“As an active member in this community, Clinton Crossing Premium Outlets provides an ideal backdrop for raising awareness and encouraging support in finding a cure for breast cancer, a disease we know affects many of our employees, retailers and shoppers every year,” said Kathleen Mones, director of marketing and business development for Clinton Crossing Premium Outlets.

“We are delighted to be working with the dedicated people at Simon,” said Dr. Judy Salerno, Komen President and CEO. “With one case of breast cancer diagnosed every two minutes in the U.S., programs like Simon’s ‘Mission Pink’ play a key role in bringing our mission to people in communities across the country. The support of Simon and their customers will help us fund research, provide support to women, men and families suffering from breast cancer, and move toward a world with no breast cancer.”

Visitors to Clinton Crossing Premium Outlets will notice that the Guest Services booth will be outfitted in pink and staff will be honoring National Breast Cancer Awareness Month by donning pink accessories. Other planned activities include:

• Wall of Strength – For a $1 donation, survivors, families and/or friends can write their message of strength on a board “brick” and are also encouraged to take a picture and post their picture on our Wall of Strength and share via social media.
• Voucher Program: $10 voucher cards will be available at Guest Services offering 25 percent off one item at all participating retailers, including Hanna Andersson, J. Crew, Michael Kors, Polo Ralph Lauren, Timberland and Under Armour. One hundred percent of these donations will benefit Susan G. Komen.
• Local Programming: On October 24 and 25, The Connecticut Affiliate of Susan G. Komen will be on hand during Clinton Crossing Premium Outlets Mission Pink Event that will feature live entertainment, face painting, Lindor Truffle samples from Lindt Chocolates, lite refreshments and more. Shoppers will also notice pink mums and pink pumpkins decorated by mall and retailer employees throughout the property.

During October 2015, Simon is proud to support Susan G. Komen through various fundraising initiatives, and along with the help of generous customers, will guarantee a contribution of at least $250,000.