Greenwich Marketing Firm Celebrates First Year Milestone

From Greenwich Point Marketing: Craig Jones and Jessica Reid, Greenwich natives and business partners, are celebrating the one-year anniversary of their local marketing firm, Greenwich Point Marketing. “We’ve been friends since physics class at GHS,” says Craig. “It was a few years ago that we began discussing the concept of opening a marketing firm. We saw businesses and non-profits that could really use our expertise in social media marketing, plus our non-profit experience together at the Greenwich Boy Scouts forced us to learn how to get the most out of a small marketing budget.” Different than most digital marketing companies, they knew they wanted to focus their services on companies and non-profits that were local. “We enjoy meeting with our clients in person and getting to see what they do firsthand, especially if they’re based in our own community. You can’t do that through calls and video conferences. Nothing replaces face-to-face contact.”

While Greenwich Point Marketing offers many services ranging from graphic design to website design, email marketing to content marketing, they consider their main focus to be social media marketing. Jessica explained that just because someone has personal social media accounts, that doesn’t mean they know what social media marketing is. “While it’s free to create a Facebook page or Instagram account it takes time and a strategy to get a return on your social media efforts. Often our clients either don’t have the time or don’t know the ins and outs of social media marketing.” Craig and Jess not only help clients understand this type of marketing but they use their expertise in social media advertising and live video streaming to further clients’ success.

The marketing duo have had a variety of clients in their first year. “Some of the Greenwich Point Marketing highlights this year include working with the Greenwich Boat Show where we live video streamed from a drone. We handled the social media efforts of St. Catherine of Siena’s Carnival of Fun and even provided marketing services for local election efforts,” said Craig. “We’ve also taken on unique projects like the Greenwich Town Map and our ‘IN Greenwich’ radio show on 1490 WGCH, which we also live stream on Facebook.” Greenwich Point Marketing managed all of the graphic design related work of the popular Greenwich Town Map that came out in the Spring of 2017. They developed “IN Greenwich” as an effort to curate a wide variety of town events on different social media platforms.

When asked what has helped keep them successful in their first year of business they believe it’s themselves. “We offer creative and effective marketing services but I think what sets us apart is that we’re trustworthy and personable. An added benefit of working with us is that we love connecting people with others to help them further their businesses. Plus, we clearly care about the town of Greenwich as we’ve chosen to raise our own families here,” said Jess. For Halloween, Jess went around town to many of the Greenwich Point Marketing clients’ locations, dressed as a Yeti. Evidence that they not only can get the job done, but can have fun at the same time.

Greenwich Point Marketing is team devoted to developing and executing high-quality and effective online & offline marketing solutions, especially within the Greenwich, CT area. The foundation for Greenwich Point Marketing was built by longtime friends and Greenwich, CT natives, Jessica Reid & Craig Jones. While social media marketing is the firm’s specialty, they also offer email marketing, website design and local PR services that are important to a company’s overall digital marketing efforts. Jess and Craig have entrepreneurial and non-profit backgrounds making them passionate about small businesses and organizations reaching increased success and potential with their help. Their mantra is “Let’s get coffee” as they enjoy meeting clients in person and getting to know more about the local businesses in their own town. Visit www.GreenwichPointMarketing.com for additional information.

Image Courtesy of Greenwich Point Marketing