Greenwich's Splurge Holds Annual Easter Basket Drive For Children In Need

GREENWICH, CT — A local Easter tradition continues for the 18th consecutive year as Splurge in Greenwich partners with Kids In Crisis and The Food Bank of Lower Fairfield County to collect filled Easter baskets for children in need.

Located at 39 Lewis St., Splurge provides a convenient downtown location for members of the community to donate filled Easter baskets now through Wednesday, April 16. Freccia Brothers at 246 West Putnam Ave. has joined Splurge and is also a drop-off point for baskets.

"I’m excited to announce our 18th annual Easter basket collection for two wonderful local organizations, Kids In Crisis and The Food Bank of Lower Fairfield County," said Splurge owner Sonia Sotire Malloy in a news release. "With the help of our friends Guinevere Freccia and Diane Warzoha, last year we were able to deliver almost 200 Easter baskets to local kids in need, and since 2008, we have collected and delivered nearly 2,600 baskets. We are so grateful for our incredible customers and many local civic groups that have embraced this program over the years. Last year Easter was early which made collecting a bit more difficult due to the compressed timeline. This year our goal is to collect 300 baskets, which is 50% more than last year, and we hope to deliver even more smiles on Easter morning."

Kids In Crisis Executive Director Shari Shapiro said, "Sonia and her customers at Splurge have brightened the day of the children served at Kids in Crisis. Seeing smiles on the children’s faces means the world to us and we are so appreciative."

Duncan Lawson, executive director of The Food Bank of Lower Fairfield County added, "Providing Easter baskets to children is essential for helping them feel included and reducing stigma among their peers. It is crucial for us at The Food Bank to level the playing field for those who are less fortunate, so they are not marginalized in their formative years."

Cellophane-wrapped Easter baskets can be filled with items for children ages 2 to 17 and can include toys, journals, games, personal care items, gift cards, packaged healthy snacks and traditional Easter candy.

Contact Sonia Malloy at sonia@splurgegifts.com if your school or organization is interested in contributing to the Splurge Easter Basket Drive.