Guilford Police Launch Initiative To Reduce Speeding

GUILFORD, CT — The Guilford Police Department is launching a new speeding enforcement and education campaign titled "Slow Down, Enjoy Our Town!" aimed at addressing traffic safety concerns in the community.

Police said speeding remains one of the top traffic-related complaints in Guilford and continues to be a major factor in crashes both locally and nationwide.

According to the National Highway Traffic Safety Administration, speeding has contributed to about one-third of all motor vehicle fatalities for more than 20 years. Nationwide, 11,904 people died in speeding-related crashes in 2024, according to the agency.

In Connecticut, there were 274 traffic fatalities in 2025, with speeding remaining a leading factor in serious crashes, police said. Guilford recorded 484 motor vehicle accidents in 2025.

The department said speeding can reduce driver control, increase stopping distance and lessen the effectiveness of vehicle safety systems such as seat belts and airbags.

Under the initiative, which began in May and runs through the end of September, the department said it will increase radar and laser speed enforcement in areas where speeding, crashes and citizen complaints are most common.

Police said the campaign is intended to be educational as well as enforcement-focused. As part of the effort, the department plans to release monthly videos encouraging drivers to slow down while also highlighting landmarks and attractions around Guilford.

The department also said it created stickers and keychains featuring the "Slow Down, Enjoy Our Town" slogan that will be distributed at future community events.