New Canaan Names New Member To Regional Convention Group

From the Town of New Canaan: The Board of Selectmen voted unanimously at their meeting on Tuesday, July 23, 2019 to approve the appointment of Laura Budd, Marketing Associate at the New Canaan Chamber of Commerce, as the Town’s Representative to the Western Connecticut Convention and Visitors Bureau.

Laura has worked for the New Canaan Chamber of Commerce for over seven years and was hired to focus on marketing efforts. She has an extensive media and marketing background and manages promotion for the 10 plus events the Chamber hosts each year as well as produces all website and e-mail content and manages services for the 400 member organization.

The Western Connecticut Convention and Visitors Bureau represents over 60 towns including New Canaan. Recently restored state funding has allowed for reorganization and a new Board of Directors. Their mission is to promote leisure and business travel to the region, in keeping with the values of the individual communities served and in conjunction with the State Office of Tourism. Previously, the Bureau promoted events hosted by the New Canaan Historical Society, the Glass House and other businesses and event organizers in town.

New Canaan’s representative on the Board will ensure that the marketing goals of community and economic development are met and event and tourism related activities in town are updated for integration into the overall marketing programs of the Visitors Bureau.

For further information, contact Kevin Moynihan, First Selectman at kevin.moynihan@newcanaanct.gov

This press release was produced by the Town of New Canaan. The views expressed here are the author's own.