Shoreline Chamber Of Commerce: Branford Couple Launches Ultra-Premium Tequila Brand Throughout Connecticut

Press release from the Shoreline Chamber of Commerce:

November 09, 2021

For Immediate Release
Tuesday, November 9, 2021
Media Relations: Karen Brown: (203) 710-0789 or eastcoast@canciontequila.com.
 
 
Now Available in Connecticut: Canción Ultra-Premium Tequila Line
Branford Couple Launches Craft Tequila Throughout the State
 
Canción Tequila, an ultra-premium tequila brand, has launched in Connecticut and is available in many local package stores, pubs and restaurants. Canción is an award-winning, 100% blue Weber agave tequila that utilizes a small batch, craft-distilling approach to produce a smooth, unique tequila that has no additives, flavors, fillers or colors.
 
An affinity for eco-conscious commerce and finely crafted spirits led brand co-owners and Branford residents Andy Verderame and Karen Brown to bring the brand to the state.  “We are very excited to introduce Canción Tequila here in Connecticut,” said Andy Verderame, “With the growing popularity of tequila, Connecticut needed an independent, premium option that focused on the traditional tequila manufacturing process without shortcuts. Canción delivers with four different varieties to appeal to even the most discriminating tequila drinker.”
 
What separates Canción tequila from all the rest?  Its commitment to quality. The agaves used are harvested from the obsidian rich soils of the valleys of Jalisco, Mexico which, in conjunction with a manufacturing process that includes double distillation and triple filtering delivers the following:

• Blanco Canción imparts a surprisingly smooth, clean taste and makes up roughly 50% of the bottled product. 
• Canción is also available as Reposado and Añejo marques, aged 9 and 18 months in American white oak bourbon barrels respectively, with each earning medals from national and international competitions.
• Canción’s newest expression, Extra Añejo, is aged at least 36 months in the barrels before bottling.

“It is also extremely important for us to do our part in taking care of the planet. Our Mexican distillery takes the extra step in filtering the leftovers from the distillation process into clean water and compostable solids to fertilize the agave still growing in the fields.  Solar panels at the distillery generate more than 40% of the power to make our tequila” stated Karen Brown. 

Unlike most tequilas which are part of multi-billion dollar conglomerates based outside the US, Canción is an independent, American-owned craft tequila brand committed to making the best tequila possible and is now available in about 15 states. Its dozen owners come from across the US with a broad spectrum of prior business experiences that are harnessed for the best input and ideas. Canción is distributed in Connecticut by Angelini Wine, Ltd and is growing rapidly.

“Tequila is all we do. We are all in this with our hearts and minds and are fully enjoying the ride. We are committed to the success of Canción for our local distributors, ourselves, and our retail and restaurant partners.  But most importantly we want to share our passion for the best tequila with our friends, old and new, in the communities where we are available - especially near our home in Branford,” said Verderame. 

“When choosing a tequila, it is easy to get lost among all the brand choices” added Brown, “Tequila is one of the most misunderstood bottles behind the bar or on the store shelves. We hope that having locally owned, super smooth Canción Tequila available here provides a competitively priced, ultra-premium option for Connecticut’s tequila lovers.”

“We are proud to have dedicated co-owners from Connecticut embrace our brand and expand Canción’s presence on the East Coast,” said Alisa Clyne, co-founder of Canción Tequila. “Canción Tequila has been incredibly well received and the momentum and excitement we’ve seen following our award wins across some of the industry’s most prestigious competitions further drives us to build out our national presence in the agave spirits category.  The Connecticut launch has greatly exceeded our expectations.” 
For Immediate Release Tuesday, November 9, 2021 Media Relations: Karen Brown: (203) 710-0789 or Karen Brown: (203) 710-0789 or eastcoast@canciontequila.com . . Now Available in Connecticut: Now Available in Connecticut: Canción Canción Ultra-Premium Tequila Line Ultra-Premium Tequila Line Branford Couple Launches Craft Tequila Throughout the State Canción Tequila, an ultra-premium tequila brand, has launched in Connecticut and is available in many local package stores, pubs and restaurants. an ultra-premium tequila brand, has launched in Connecticut and is available in many local package stores, pubs and restaurants. Canción is an award-winning, 100% blue Weber agave tequila that utilizes a small batch, craft-distilling approach to produce a smooth, unique tequila that has no additives, flavors, fillers or colors. An affinity for eco-conscious commerce and finely crafted spirits led brand co-owners and Branford residents Andy Verderame and Karen Brown to bring the brand to the state.  “We are very excited to introduce Canción Tequila here in Connecticut,” said Andy Verderame, “With the growing popularity of tequila, Connecticut needed an independent, premium option that focused on the traditional tequila manufacturing process without shortcuts. Canción delivers with four different varieties to appeal to even the most discriminating tequila drinker.” What separates Canción tequila from all the rest?  Its commitment to quality. The agaves used are harvested from the obsidian rich soils of the valleys of Jalisco, Mexico which, in conjunction with a manufacturing process that includes double distillation and triple filtering delivers the following:

• Blanco Canción imparts a surprisingly smooth, clean taste and makes up roughly 50% of the bottled product. 
• Canción is also available as Reposado and Añejo marques, aged 9 and 18 months in American white oak bourbon barrels respectively, with each earning medals from national and international competitions.
• Canción’s newest expression, Extra Añejo, is aged at least 36 months in the barrels before bottling.

Blanco Canción Blanco Canción imparts a surprisingly smooth, clean taste and makes up roughly 50% of the bottled product.  imparts a surprisingly smooth, clean taste and makes up roughly 50% of the bottled product.  Canción Canción is also available as Reposado and Añejo marques, aged 9 and 18 months in American white oak bourbon barrels respectively, with each earning medals from national and international competitions. Canción Canción ’s newest expression, Extra Añejo, is aged at least 36 months in the barrels before bottling. “It is also extremely important for us to do our part in taking care of the planet. Our Mexican distillery takes the extra step in filtering the leftovers from the distillation process into clean water and compostable solids to fertilize the agave still growing in the fields.  Solar panels at the distillery generate more than 40% of the power to make our tequila” stated Karen Brown.  Unlike most tequilas which are part of multi-billion dollar conglomerates based outside the US, Canción is an independent, American-owned craft tequila brand committed to making the best tequila possible and is now available in about 15 states. Its dozen owners come from across the US with a broad spectrum of prior business experiences that are harnessed for the best input and ideas. Canción is distributed in Connecticut by Angelini Wine, Ltd and is growing rapidly. “Tequila is all we do. We are all in this with our hearts and minds and are fully enjoying the ride. We are committed to the success of Canción for our local distributors, ourselves, and our retail and restaurant partners.  But most importantly we want to share our passion for the best tequila with our friends, old and new, in the communities where we are available - especially near our home in Branford,” said Verderame.  “When choosing a tequila, it is easy to get lost among all the brand choices” added Brown, “ Tequila is one of the most misunderstood bottles behind the bar or on the store shelves. We hope that having locally owned, super smooth Canción  Tequila available here provides a competitively priced, ultra-premium option for Connecticut’s tequila lovers.” “We are proud to have dedicated co-owners from  Connecticut Connecticut Connecticut  embrace our brand and expand Canción’s presence on the East Coast,” said Alisa Clyne, co-founder of Canción Tequila. “Canción Tequila has been incredibly well received and the momentum and excitement we’ve seen following our award wins across some of the industry’s most prestigious competitions further drives us to build out our national presence in the agave spirits category.  The Connecticut launch has greatly exceeded our expectations.”