The grocery industry is undergoing massive change, according to a Whole Foods executive.
“It’s a tectonic shift that’s going on in the food marketplace right now. Absolutely tectonic,” Whole Foods co-CEO Walter Robb said Monday at a conference in Austin, Hayley Peterson reports on businessinsider.com.
Rising demand for organic food and sustainably farmed products is driving the change, he said.
Customers also want cheaper prices and a more convenient shopping experience.
Robb made the remarks the day after Whole Foods announced that it would be firing 1,500 employees to save money.
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