Southington Woman's Company Garners Top Chamber Honor

SOUTHINGTON/PROSPECT, CT — The local chamber of commerce has honored the owner of a Prospect-based business about to move to Southington with a prestigious honor.

The Southington Chamber of Commerce last month announced Southington resident Isabeth Luciano Criscitello's ServiceMaster Apple Valley franchise in Prospect and soon-to-be in Southington, was named the 2023 Southington Chamber of Commerce Member Business of the Year Award winner.

ServiceMaster Apple Valley's owner and operator, Crisitello, who hails from Puerto Rico, is seen as a role model in both the Hispanic and women's communities, with her honor being announced during International Women's Week last month, according to the chamber.

ServiceMaster is a franchise whose specialty is cleaning up and rehabbing properties after disaster strikes, such as when a home floods or a building is damaged by some sort of natural or man-made disaster.

Crisitello is one of several members who will be honored by the chamber on June 8 at the 85th annual Distinguished Business & Community Achievement Awards Dinner/Auction at the Aqua Turf Club, Southington.

Crisitello, who is known as "Isa" in the community, said she is humbled to receive the award.

According to an announcment, she reflected on her beginnings as a young girl in Puerto Rico to the milestone of being a successful female minority-owned business leader.

She came to the mainland from Puerto Rico at 5 years old and had to learn how to speak English.

“It is the strength of our diverse staff that brings value to our customers, as they are more likely to understand customer needs and are compassionate,” she said in a statement.

Southington Chamber of Commerce President and Chief Executive Officer Barbara Coleman-Hekeler said the award was well-deserved.

“Isa is being recognized for demonstrating a sound commitment to the Southington Chamber’s mission of promoting business growth and employee development," Coleman-Heckler said.

"Her contributions to the Chamber’s Women’s Leadership Network are so valuable and she inspires others both personally and professionally.”

In January, the company purchased a commercial building in Southington for $1.2 million, allowing the 12-person company expand and relocate from Prospect.

For more information on ServiceMaster Apple Valley in Prospect/Southington, click on this link.