Stop & Shop Kicks Off Fundraising Campaign to Help Cure Childhood Cancer

BOSTON – Stop & Shop stores in New England kick-off their annual month-long fundraising campaign this week to support pediatric cancer research and treatment at the Dana-Farber Cancer Institute. From June 23 through July 23, Stop & Shop customers will have the opportunity to contribute to the Help Cure Childhood Cancer campaign at store checkouts.

Customers donating $2 or more will receive coupons worth valuable savings. 100% of the donations raised will benefit the Dana-Farber Cancer institute and the Jimmy Fund.

“Stop & Shop has been a proud partner of the Dana-Farber Cancer Institute for 27 years, raising over $68 million,” said Mark McGowan, President, Stop & Shop. “The money Stop & Shop is raising with our customers is making a significant impact in the advancement of research and treatment of pediatric cancer.”

Dana-Farber pediatric patient Madelyn Alexander, 4, from Millis, Massachusetts, Hailey Giguere, 15, from Windsor, Connecticut, Hope Laiter, 15, from Riverside, Rhode Island and Tommy Scardina, 10, from Marshfield, Massachusetts will serve as ambassadors for the Help Cure Childhood Cancer campaign. As ambassadors, the children’s’ photos and biographies will be featured in signage and coupon booklets in every Stop & Shop store in New England.

“This is a very exciting time in cancer research,” said Lisa Diller, MD, clinical director of pediatric oncology at Dana-Farber Cancer Institute. “Thanks to the incredible work of our Dana-Farber scientists, the care provided by the doctors and nurses in the Jimmy Fund Clinic, and the generous support of donors like Stop & Shop, we have been able to increasingly use ‘personalized’ therapy for children. By incorporating cancer genetics, newer targeted agents and better understanding of long-term outcomes, we are developing treatments that not only cure the majority of patients but increasingly promise pediatric patients healthy lives after cancer and into adulthood.”

For more information, please visit: http://www.jimmyfund.org/.

About the Jimmy Fund
The Jimmy Fund (http://www.jimmyfund.org/) solely supports Boston’s Dana-Farber Cancer Institute, raising funds for adult and pediatric cancer care and research to improve the chances of survival for cancer patients around the world. It is an official charity of the Boston Red Sox, as well as the official charity of the Massachusetts Chiefs of Police Association, the Pan-Mass Challenge, and the Variety Children's Charity of New England. Since 1948, the generosity of millions of people has helped the Jimmy Fund save countless lives and reduce the burden of cancer for patients and families worldwide. Follow the Jimmy Fund on Facebook: www.facebook.com/thejimmyfund and on Twitter: @TheJimmyFund.

About Dana-Farber Cancer Institute

From achieving the first remissions in cancer with chemotherapy in 1948, to developing the very latest new therapies, Dana-Farber Cancer Institute is one of the world’s leading centers of cancer research and treatment. It is the only center ranked in the top 4 of U.S. News and World Report’s Best Hospitals for both adult and pediatric cancer care.

Dana-Farber sits at the center of a wide range of collaborative efforts to reduce the burden of cancer through scientific inquiry, clinical care, education, community engagement, and advocacy. Dana-Farber/Brigham and Women’s Cancer Center provides the latest in cancer care for adults; Dana-Farber/Boston Children's Cancer and Blood Disorders Center for children. The Dana-Farber/Harvard Cancer Center unites the cancer research efforts of five Harvard academic medical centers and two graduate schools, while Dana-Farber Community Cancer Care provides high quality cancer treatment in communities outside Boston’s Longwood Medical Area.

Dana-Farber is dedicated to a unique 50/50 balance between cancer research and care, and much of the Institute’s work is dedicated to translating the results of its discovery into new treatments for patients locally, and around the world.

About Stop & Shop

The Stop & Shop Supermarket Company LLC employs over 61,000 associates and operates 415 stores throughout Massachusetts, Connecticut, Rhode Island, New York and New Jersey. The company helps support local communities fight hunger, combat childhood cancer and promote general health and wellness – with emphasis on children’s educational and support programs. In its commitment to be a sustainable company, Stop & Shop is a member of the U.S. Green Building Council and EPA’s Smart Way program and has been recognized by the EPA for the superior energy management of its stores. Stop & Shop is an Ahold company. To learn more about Stop & Shop, visit stopandshop.com or facebook.com/stopandshop.

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