Neighbor News
Veteran Industry Expert Joins West Hartford Company
Print and Direct Marketing Company Positions Itself for Next Generation Services

August 8, 2019 -- West Hartford, CT -- Marketing Solutions Unlimited (msuprint.com), a Northeast company, based in West Hartford, Connecticut is pleased to announce the appointment of Eric Pritchard as its President.
This new position will partner with Founder and CEO Heidi Buckley to drive top line growth, expand into additional geographies, and improve operational infrastructure. Buckley founded Marketing Solutions Unlimited in 1991 and moved the business headquarters from Hartford to West Hartford in 2006.
Pritchard has over 27 years of award winning senior leadership experience focusing on operational excellence, transformational leadership, impeccable customer service and new business development. A graduate of the University of Notre Dame, he served as Commission Officer in the United States Army. Upon his departure from the service, he worked for seven years at Pizza Hut, Inc (a PepsiCo division) in field operations and product development. He joined ADVO (later Valassis), a leading national marketing services company, in 1999 where he spent 18 years leading customer service, strategic alliances, marketing, pricing, new business development, and executing a major acquisition.
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Most recently, he was the Chief Operating Officer at Primitives by Kathy, Inc, a gift and home décor company, where he built the company’s first strategic plan and reorganized the company to drive greater empowerment and collaboration.
“Heidi has built a company that has tremendous printing and marketing services capability wrapped with a relentless focus on customer service. MSU’s breadth of products paired with its value proposition, 'to pair speed of service with operational excellence,' is a platform I am excited to build upon,” says Pritchard. “I am amazed at the nimbleness to deliver when a client has a near immediate deadline. This company is one of Connecticut’s best kept secrets and it is my goal to partner with Heidi to drive our go to market strategy raising our profile in the state and the Northeast. Whether a client needs print, integrated media campaigns, or simply business cards, we want to be their one stop shop.”
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“We are thrilled to have Eric join our team to help continue MSU’s growth. He brings a wealth of expertise in working with a range of business-to-consumer companies across the U.S. Our roster of Fortune 500 clients grows along with our focus on education, non-profit, political, financial and healthcare industries. We are adding additional services to the print and direct mail marketplace, and Eric is the right leader to drive design and implementation,” says Buckley.
About Marketing Solutions Unlimited
Marketing Solutions Unlimited, a privately held, Northeast regional print and marketing services company, has partnered with clients to provide direct marketing and print solutions since its founding by Heidi Buckley in 1991. It is a woman-owned, veteran-led, union company. The company's business success stems from its ability to deliver its commercial printing services, direct marketing solutions, on-line ordering services and complex custom requests for its clients across the United States