MENCHIE'S RIVER CLUB PLAZA TO AID IN NEPAL RELIEF EFFORTS

MENCHIE’S RIVER CLUB PLAZA TO AID IN NEPAL RELIEF EFFORTS

Frozen Yogurt Brand Donates Percentage of Sales on Friday, May 1st to the American Red Cross

Bradenton, FL (May 1, 2015) – Menchie’s, North America’s fastest growing self-serve frozen yogurt franchise, continues to uphold its community service values by donating to the American Red Cross and helping to raise funds to benefit those affected by the recent earthquake in Nepal. Menchie’s River Club Plaza will be donating 10 percent of total sales from Friday, May 1st to aid in the effort to provide emergency relief.

In reaction to the devastating earthquake that struck Nepal last week taking thousands of lives and leaving countless others injured, Menchie’s River Club Plaza will donate 10% of their total sales on Friday to the American Red Cross to aid in disaster relief efforts. The American Red Cross will utilize these funds to provide emergency humanitarian aid and support The Nepal Red Cross in rescue and recovery efforts, first aid and providing necessary supplies to medical facilities.

“In this time of tragedy, it is important to come together and assist those in need,” said Menchie’s CEO Amit Kleinberger. “The events in Nepal have permanently changed the lives of many. Our hearts go out to these victims as we hope to provide essential support to help them on the road to recovery.”

Menchie’s River Club Plaza is located at in the Wal Mart SuperCenter at I-75 and State Road 70 (5770 Ranch Lake Blvd., Bradenton, FL 34202). Store hours on Friday are noon – 11 PM. For more information, please visit www.facebook.com/menchiesriverclubplaza and www.menchies.com. To donate directly to The American Red Cross, please visit www.redcross.org.

About Menchie’s:

Menchie’s creates lasting memories by creating an unparalleled guest experience with a mission to make every guest smile. Menchie’s is a world-leader of ensuring best-in-class products and is the ambassador of frozen yogurt quality worldwide. With over 480 stores, the franchise has locations open in the United States, Canada, China, Japan, United Arab Emirates, Saudi Arabia, India, and more. Menchie’s expects to celebrate 600 stores in 2015. Guaranteeing happiness in every cup, the brand offers guests premium rotating yogurt flavors and delicious toppings for unlimited combinations in every bite. The proprietary collection is made from the milk of “smiley” California cows, which have not been treated with artificial growth hormones (rBST). Menchie’s frozen yogurt contains live and active cultures and has received the Live and Active Culture (LAC) seal indicating its endorsement by the National Yogurt Association.