Tourico Increases Influence on Canadian Travel Market

“Tourico’s recent success in Canada can be attributed to the big travel suppliers in the market recognizing the effectiveness of our global distribution network,” said Deborah Kenton, Regional Director in Canada for Tourico Holidays.

Tourico Holidays, a global leader in wholesale travel brokerage based out of Orlando, has increased room nights sold in Canada by 65% since 2013. The company now has more than 750 hotel partners in Canada.

“We’ve seen a number of large Canadian suppliers come aboard in recent months – exposing their inventory to agents around the world that are fielding immediate interest in travel to Canada,” Kenton said.

Over the last three months, Tourico Holidays has nearly doubled its North American sales and technology team, providing additional support to supplier partners throughout the region. Each new member to the support team has graduated from the Tourico Holidays Travel Academy, a 10-week in-house program designed specifically to ensure the next generation of employees is professionally trained and knows the business.

“Prior to opening our Toronto-based office, we still relied heavily on the worldwide client base to sell product for our Canadian travel suppliers – but we lacked the local, hands-on support that can be the difference between an increased bottom line and booming growth.“