WHO
Hosted by the Women’s Resource Center of Sarasota County, Inc., the workshop’s featured speakers include:
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• Will Franco, founder and CEO of jiveSYSTEMS and an internet marketing consultant and marketing automation coach
• Susanne Daniels, founder of Social Upward and President of the Sarasota chapter of the National Association of Business Women
• Lindsey Nickel – de la O, partner at Nickel & Nickel Communications and an adjunct professor of media studies at the Ringling College of Art and Design
WHAT
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Social media is an increasingly important and constantly evolving business tool. During this workshop, hear about how to save time and money while growing your business with topics such as:
• Understanding how to package social media, including Facebook, Pinterest, blogs and more
• Learning the importance of landing pages and automated marketing
• Exploring the various software options and best practices
• Discovering how to define a business’ unique voice and character
• Identifying where a key prospect and business intersects and how to make an impact
PROVIDED
The following will be provided with the cost of a $25 ticket:
• Continental breakfast and lunch
• Handouts with information from that day’s topics
• Prize drawings (each valued at $500) include a communications and brand audit package for two hours of business consulting and a strategic communications plan from Nickel & Nickel Communications and a social marketing evaluation by Social Upward
• 15 percent coupon to ENCORE & More Consignment Shop
