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Business & Tech

Nextiny presents workshop on using live chat and chatbots

Guest speaker for free program is Brian Bagdasarian of HubSpot, who will discuss conversational growth strategy

Join Nextiny for a free workshop to help businesses and organizations get started with live chat and chatbots. Online marketing strategies are constantly evolving. Using a tool like live chat can provide a more instantaneous human touch with website visitors and an opportunity to address their unique challenges. Joining the workshop from Boston is guest speaker Brian Bagdasarian from HubSpot, who will be sharing his expertise on Conversational Growth Strategy.

Bagdasarian joined HubSpot - a developer and marketer of software products for inbound marketing and sales - via the acquisition of Motion AI, where he led the charge of bringing chatbots to the world. Today, he leads the development of Conversational Growth Strategy for HubSpot, working to educate the marketing world with best practices and insights into the world of chatbots and conversational marketing. Some of the topics Bagdasarian will cover during the workshop include: live chat management, conversational strategy, live chat/chatbot implementation, and optimization of conversational marketing.

Takes place on Thursday, November 29, 12-2 p.m. at Sarasota City Center (1819 Main Street), Suite 604. Free lunch and coffee included; RSVP required at nextinymarketing.com.

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