Sparkman Wharf Attracts Wellness Businesses Bodyrok, The Covery

TAMPA, FL — Tampa-based real estate development firm Strategic Property Partners LLC has signed leases with two national retailers for Sparkman Wharf, the waterfront location with retail, dining and office space in the Water Street Tampa neighborhood.

Focused on wellness offerings from fitness to facials, the new retailers — Bodyrok and The Covery wellness spa — echo Water Street Tampa’s mission to promote health and well-being across all aspects of community life.

“As Water Street Tampa transforms downtown Tampa into a walkable, wellness-oriented community, retail leasing at Sparkman Wharf has continued to flourish this year,” said Lee Schaffler, chief portfolio officer for SPP. “With many people currently living and working in the district, our retailers, and in particular our wellness retailers, are integral to the vibrancy of their daily lives.”

A national franchise with locations throughout New York, California, Illinois, Montana and Tennessee, Bodyrok is a high-intensity Pilates studio known for its combination-style workout.

Bodyrok's new location at Sparkman Wharf will be the brand’s first Florida location. Offering 45-minute full-body cardio and strength-training classes on a custom reformer, Bodyrok’s hybrid Pilates classes are designed to energize and create a new workout experience.

Bodyrok officially opened at Sparkman Wharf in March.

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“With three locations in New York City, we had hopes of establishing Bodyrok in an area of Tampa that resembled the big-city feel,” said owners Alicia Whitis and Erin Greco. “As soon as we saw this vibrant park and retail scene, we knew right away that Sparkman Wharf and Water Street Tampa were the perfect fit.”

Adding to the wellness-oriented offerings at Sparkman Wharf is The Covery, a national wellness and self-care studio. The Covery offers a variety of health-optimizing therapies, including IV infusions, cryotherapy, hyperbaric oxygen treatments, redlight and frequency therapy, PEMF therapy, salt-infused saunas, ballancerpro compression, hydrafacials, Cryoskin, ZO Skin care and more.

Based in Louisiana, The Covery will make its Florida debut when it opens at Sparkman Wharf this year. The Sparkman Wharf location will offer The Covery’s signature wellness and lifestyle optimization therapies in a relaxing setting. Packages and memberships will be available for all of their services.

“Being a Tampa native and fitness and health expert, I know self-care is second nature to the community. That’s why I am so excited to be bringing The Covery to Sparkman Wharf. We are introducing an evolved spa experience to the Tampa area, and I can’t wait for people to experience a whole new type of holistic wellness,” said Nabilah Fountain, co-owner of The Covery.

To date, SPP has signed leases with 32 retailers throughout Water Street Tampa, securing national, regional and local concepts ranging from a full-service grocery store to several fitness franchises to a locally owned boutique.