Neighbor News
iTHINK Financial celebrates grand opening of Port St. Lucie Branch in Tradition
'We LOVE Tradition' event brings community together for financial services and fun

Hundreds of community members gathered on July 29 to celebrate the grand opening of iTHINK Financial’s new Tradition branch in Port St. Lucie. Attendees included local residents, dignitaries, and business leaders. The “We Love Tradition” event marked the opening of the credit union’s second location in St. Lucie County and expanded its personalized financial services to the growing Tradition community.
“We are proud to become part of Tradition, a thriving community that continues to experience tremendous growth, with new homes, businesses, and families putting down roots here,” said Mike Miller, President and CEO of iTHINK Financial. “With children and grandchildren living in the area, this community has a personal connection for me. We appreciate the warm welcome and look forward to serving the Tradition community for many years to come.”
The ribbon-cutting ceremony included remarks from Terissa Aronson, President and CEO of the St. Lucie County Chamber of Commerce; Mike Miller; and Tradition Branch Manager Celine Selgado. Aronson welcomed iTHINK Financial to the community and recognized the credit union for offering the personal service and community connection of a hometown financial institution. Miller introduced members of the Tradition team who will serve local residents and businesses.
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The celebration featured a live appearance by Heath West of Wave 92.7 FM, a complimentary lunch provided by local iTHINK Financial member Keke’s Breakfast Cafe, raffle drawings, giveaways, and opportunities for guests to tour the new branch and meet the iTHINK Financial team.
Located at 10706 SW Village Parkway, the Tradition branch joins iTHINK Financial’s existing St. Lucie West branch, Hutchinson Island branch, and Fort Pierce branch as the credit union’s fourth location in St. Lucie County. The new branch offers a full range of personal and business financial solutions, including checking and savings accounts, loans, mortgages, credit cards, wealth management, and business banking services.
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iTHINK Financial is a member-owned, not-for-profit credit union known for personalized service and its commitment to the communities it serves. Members and area residents are invited to visit the new branch, meet the team, and learn more about the benefits of membership. For more information, visit ithinkfi.org.