Buckhead's FitMetrix and ABC Financial Announce Partnership

ABC Financial (ABC), the leading software and payment processing provider to the health and fitness industry, announced their preferred partnership with FitMetrix.

FitMetrix, a MINDBODY company, is an engagement-driven technology platform that provides gym members with the ability to schedule classes, train and receive real-time tracking of effort and performance all in one place. The white-labeled software also supplies gyms with the ability to brand their leaderboards, booking experience and email marketing for a seamless user-friendly experience on the gym’s website and on a custom branded app.

“Teaming up with FITMETRIX was the next step in creating a circle of vendor relationships who can complement ABC’s club management software while enhancing the member’s experience,” stated Kelly Card, SVP of Partner Relations for ABC Financial. “This allows an additional way for ABC clients to connect and engage with their members while gym members will have the ability to track their performance and trend their data against others.”

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About FITMETRIX

FitMetrix is cutting edge technology that provides gym members real-time tracking of their effort, whether in a class or working out on their own. As a MINDBODY company, FitMetrix continues to revolutionize technology in the fitness industry. The state-of-the-art software platform is completely customizable, providing gym owners the opportunity to brand their leaderboards and frontend user system. The platform is also compatible with most heart rate monitor or fitness tracking product, allowing for complete syncing of information no matter the preferred method. FitMetrix was acquired by MINDBODY, the leading technology platform for the wellness services industry, in February 2018. For more information on FitMetrix, visit fitmetrix.io. For more information on how MINDBODY is helping people lead healthier, happier lives by connecting the world to wellness, visit mindbodyonline.com.

About ABC Financial

Launched in 1981, ABC Financial has revolutionized software and payment processing for the health and fitness industry. Headquartered in the Little Rock, Ark. area, ABC Financial serves over 7,000 clubs throughout the United States, Canada, Puerto Rico, Mexico and Europe. The company’s innovative club management software, DataTrak, is the most complete web-based software in the health and fitness industry. www.abcfinancial.com. Text DataTrak to 87365 to receive additional information about ABC Financial’s club management software.

© 2018 MINDBODY, Inc. All rights reserved. MINDBODY, the Enso logo, Connecting the World to Wellness and FitMetrix are trademarks or registered trademarks of MINDBODY Inc. in the United States and/or other countries. Other company and product names may be trademarks of the respective companies with which they are associated.