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Warm Weather Signs: Three Types Of Outdoor Signs Guaranteed To Attract Attention

Outdoor signage ideas to help you promote your business or events this summer.

Spring has sprung and summer is quick to follow. This means it’s time to batten our hatches for the onslaught of garage sales, lemonade stands, Farmers Markets, BBQ’s, concerts and plays. How do you advertise for such events? Outdoor signage.

Foot traffic in warmer weather is plentiful which means your best option for advertising is outdoors and in plain sight. What are a few options?

Yard Signs. Whether you’re a landscaping business or having a yard sale, these signs can make the world of difference. Make it eye catching. Add bright colors and make the name of your business or the address of the yard sale stand out. Most importantly, make it legible. More often than not, people buy flimsy signs and handwrite their business or address on them only for them to be completely unreadable and torn apart with the first rain. Invest in something that will last and you can reuse.

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Banners. Banners are the best! Why? Because they’re made to last. The varying fabrics you can choose from are meant to withstand dramatic weather changes and can be easily cleaned. Golf tournaments, concerts and outdoor plays are a great place to utilize them because they can be customized for size. A big event requires a bigger sign.

A-frames. Have you ever walked past a coffee shop in the summer that had a really clever saying on the sign outside their door? Chances are the masterful phrase was written on an A-frame. They can be made in plastic, metal or wood and are incredibly stable. Also, you can make it as a white board, chalk board or with changeable lettering. Easy advertising with minimal effort needed.

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Everyone wants to relax and enjoy the summer—whether it be at home or at work. Don’t make your marketing more difficult than it has to be. Invest in quality outdoor signage.

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