Sports
Cubs Announce 2018 Slogan
"It's the collective power and passion of our remarkable players and loyal fans."
CHICAGO, IL — The Chicago Cubs announced the team's 2018 slogan, "Everybody In" with a heartfelt message to fans Monday. The catchphrase tweet received more than 7 thousand likes by Tuesday morning. The team said this year's slogan reflects fans' passion and loyalty.
"Our roster is millions deep," the team tweeted. "It's the collective power and passion of our remarkable players and loyal fans."
Last year's slogan was "That's Cub," which was adopted after circulating for more than 4 years. In 2015, the team used "Let's Go," which catapulted the Cubs to their historic World Series win in 2016.
Find out what's happening in Lakeviewfor free with the latest updates from Patch.
Our roster is millions deep. It's the collective power and passion of our remarkable players and loyal fans. #EverybodyIn pic.twitter.com/GWcmg88KN1
— Chicago Cubs (@Cubs) February 19, 2018
Former catchphrases have included Joe Maddon's "Try Not to Suck," and "Embrace the Target." Maddon said the new slogan reflects the need to "put the group ahead of the individual."
Who’s in? #EverybodyIn pic.twitter.com/7aRKrD7CwW
— Chicago Cubs (@Cubs) February 20, 2018
Main photo by Win McNamee/Getty Images
Find out what's happening in Lakeviewfor free with the latest updates from Patch.
Get more local news delivered straight to your inbox. Sign up for free Patch newsletters and alerts.
