Pampers Celebrates Chicago Babies One-Of-A-Kind Swag at the Pampers Cruisers #SagtoSwag Tour

In celebration of the new and improved Pampers Cruisers diapers, Pampers is going on a national tour to transform the nation’s babies from “sag to swag” one bottom at a time!

The Pampers Cruisers #SagToSwag Tour is coming to Chicago on Sunday, Aug. 23 from 11 am to 3 pm at Target, 2656 N. Elston Ave., Chicago. At the tour stop, babies and their parents will get free Pampers Cruisers sample diaper packs, enjoy fun and interactive activities and learn about the new Pampers Cruisers. With music, dancing, inflatable slides, a video booth and more at each stop, babies will be showing off their one-of-a-kind swag.

Through September, The Pampers Cruisers #SagToSwag Tour will stop in New York, Chicago, Dallas, Los Angeles and a stop to be selected by the Pampers online community. As part of Pampers commitment to supporting the happy, healthy development of each baby and making life #BetterforBaby, Pampers will make a diaper donation at each Pampers Cruiser stop, continuing the brand’s mission to provide millions of diapers to Feeding America for U.S. families in need each year.

About New Pampers Cruisers Diapers with Extra Absorb Channels™

New and improved Pampers Cruisers diapers with Extra Absorb ChannelsTM help little ones stay drier and do not sag like ordinary diapers* – helping babies go from sag to swag. While a poor fitting or saggy diaper can limit babies’ freedom of movement, new Pampers Cruisers have three channels in the core of the diaper that distribute wetness evenly and help prevent diaper sag, helping babies move without restriction. While the design of Pampers Cruisers has changed, these diapers are made from the same safe and mild materials as before.