Oak Park Author Has Successful Kickstarter Pre-Book Launch of “Piggy Bank Book”

Media Contact:
Marie Lazzara
Public Relations Manager
JJR Marketing
630-400-3361
marie@jjrmarketing.com

(Chicago, IL)—March 17, 2017—Andrea de Fraga, Oak Park resident and author, greeted families at the Arbor Restaurant in Chicago and gave them copies of her “Piggy Bank Book” during her successful Kickstarter Pre-Book Launch. The actual launch will begin on Thursday, April 6.

De Fraga, a business management professor at Chicago’s Columbia College, invited parents and their young children for this exclusive VIP family-friendly event to preview her “Piggy Bank Book” and receive copies before the book is available to the public. She wrote the “Piggy Bank Book” specifically to help children ages 6 to 11 and their families learn the valuable life skills of saving money for future goals and responsible spending.

The book brings together families by encouraging them to work on real life activities such as “The Cost of Going Out to Eat” and “The $10 Challenge.” These examples bring home the message of how the everyday occurrences that people take for granted can really add up. Additionally, young readers will also learn how to open a savings account and to write down what they are saving for as well what gifts they would like to give.

Among the participants was Choya Porter of Bolingbrook. Thanks to the book, her kids are already starting their financial planning.

“I thought the Piggy Bank Book Event was inspiring; my kids came home ready to put the book to use and save money,” said Porter. “I think they gained valuable insight to start their journey as little savers.”

De Fraga was pleased with the turnout and interest in her book. "It was great to see all of our hard work finally in the hands of kids,” she said. “Our goal is to make learning financial literacy fun for kids and stress free for parents."

For those interested in making a pre-pledge to the Kickstarter campaign, they can do so by emailing info@piggybankbook.com and selecting an incentive level. Some of the levels include a PDF coloring page for $1 to a package of 4 books, 4 book pouches and 4 stickers for $75 to a package of 100 books, 50 pouches, 100 stickers and a financial literacy course for $2,000.
Additionally, visitors can pre download the book preview by visiting Piggybankbook.myshopify.com
and using the code MASHMOM.

About Andrea de Fraga:
Andrea de Fraga is a Business Management professor at Chicago’s Columbia College. Most of her career concentrated in finance for mid-size companies. She was responsible for reaching company goals through careful money management. Building assets and funds were the tools to achieve those objectives. She uses her experience and knowledge in her own financial life and teaches students the basic principles of management. De Fraga is passionate about the idea that once people learn to use money as a tool, they have the freedom to live the life they want.
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