Business & Tech

Use a Secret Santa App or Just a Hat?

A new app helps you choose and randomly select Secret Santa partners—but was this really a problem that needed an app?

Who doesn’t love a Secret Santa?

It’s that time-honored office tradition of exchanging clandestine gifts with strangers or co-workers or strange co-workers. For the uninitiated: Names are assigned, a spending limit is set and outrageous gifts are given anonymously. The tradition is as time-honored as bad decisions made at the holiday party.

Secret Santa usually works best when a benevolent holiday dictator makes sure everyone has a name and everyone follows through. It’s a ritual that requires a Master of the List, a Keep of the Secrets — that is, until everyone finds out anyway. But that’s half the fun.

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But developer Andrew HunzekerHesed has offered a technological solution: The Secretest Santa mobile app. It’s easy to use: Just enter the names and emails of your participants and the app will generate random emails assigning everyone a partner. I tried this with a bunch of my email aliases, and it worked perfectly. The design is warm, the interface is user friendly — though the text could use a little copy editing.

Using Secretest Santa led me to question, though: Do we really need an app for this? Yes, there is an app for everything, but do we really need one to replace a holiday ritual that usually takes place in the copier room with a hat, torn slips of paper and a modicum of secrecy? It’s not even a holiday tradition that needs the protection of candy-colored Christmas nostalgia, but do we need to digitize everything?

But then again, maybe I’m just being a Scrooge. I guess I’m happy as long as people still give holiday gifts to friends, family and especially co-workers. It’s a chance, once a year, for us to get together and be thoughtful for those sitting just one cubicle over.

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