Discover The Future of Fitness Tracking

By Matchup | Health and Wellness Blog

Fitness trackers have been all the rage these past couple of years. 2014 was named the “Year of the Wearable” by many tech publications and experts. Between corporate wellness programs and health-minded communities, it’s pretty common to see individuals wearing devices when you’re out and about. The industry is growing so quickly that global wearable market as a whole is predicted to reach 19 billion U.S. dollars in 2018.

People young and old are buying fitness tracking devices left and right in hopes of getting a better understanding of their health and making a healthy lifestyle their main priority. But is this really happening? Research shows that there is a decline in fitness tracker usage after the first couple of months of purchase. People get bored, take it off and before you know it, it’s in some drawer you don’t even remember.

So where is the growing health tracking wearable industry going? Take a look into where experts say the industry is moving and make sure you’re on the right track.