Beverly's New Year Button: How To Get One

BEVERLY, MA —Beverly’s New Year is offering discounted Early Bird admission buttons at a discount ( $5) until December 20, then the price goes up to $8. Beverly Main Streets is the non-profit, volunteer-led organization focused on making downtown Beverly a great place and they're the folks behind the New Year program. This year the 24th annual event will feature a 32 ft Mobile Video Gaming Truck and Train Rides.

Each year some 2,000 people gather for the beach ball drop, when hundreds of beach balls are dropped to the crowd in front of 248 Cabot Street. It's wonderful mayhem.

The admission buttons are required for the following activities and performances: Train Rides, 32ft Video Game Truck, Curious Creatures, Teen Band Jam, Arts and Crafts, Magic Show and Mad Science Show. Children age 2 and under are free.

Here's where you can purchase said buttons until Dec. 20:

Aubuchon Hardware (Enon Street location), Beverly Bank (Cabot Street location), Boston Bagel (at the Beverly Farms train station), Cabot Street Books and Cards, Greater Beverly YMCA (Cabot Street and Sterling Center locations), Henry’s Market, Roost and Company, The Castle: A Board Game Cafe, The Children's Piazza and Winfrey's Fudge and Chocolates (Cabot Street location).

From December 21-31, regular price $8 admission buttons will be available at:

Aubuchon Hardware (Enon Street location), Beverly Bank (Cabot Street location), Greater Beverly YMCA (Cabot Street and Sterling Center locations) and at the event.

Beverly’s New Year is on Sunday, December 31 from 3:30-7pm on Cabot Street.

Beverly’s New Year Grand Procession parade is at 6 pm and Kids’ Countdown beach ball drop is at 6:45pm.

Cabot Street will be closed from Pond Street to Bow Street.

Beverly New Year's Events: 2018 Guide

Photo and image courtesy: Heather Wolsey