Customizable Apparel Brand Opens New Pop-Up In MA

BOSTON, MA — A customizable apparel brand has returned to the Seaport with a larger seasonal shop centered on its signature Patch Bar.

Brodenim opened its fifth neighborhood pop-up Saturday at The Superette, 70 Pier 4 Blvd. The shop sells sweatshirts, T-shirts, sweatpants, jackets, hats and ready-to-wear designs that customers can personalize in-store.

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Shoppers can select from more than 300 patches, arrange a design with help from a Patch Specialist and have the finished piece applied at the store. The concept was also offered this summer at Brodenim locations in Sag Harbor and Martha's Vineyard.

Founded by Laura Brodigan nine years ago, Brodenim previously operated four seasonal shops at The Current in the Seaport.

The new pop-up will introduce designs each month, including Boston, Seaport and team-inspired options. The store will also carry officially licensed NBA patches representing the Boston Celtics, Chicago Bulls, Dallas Mavericks, Los Angeles Lakers, New York Knicks and Philadelphia 76ers.

Birthday parties, holiday gatherings and private events can be booked through Brodenim's Patch Bar page. Groups may also order custom patches featuring company logos, event themes or other designs in advance.

The shop is open from 11 a.m. to 7 p.m. Monday through Saturday and noon to 6 p.m. Sunday. More information is available on the Brodenim website.

See Also:

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• 3 MA Starbucks Locations To Close: Here's Where