Neighbor News
Boston Fitness and Fashion Mogul Launches Cutting-Edge Swimwear Line
Local fashion designer &founder of the booming Boston-based fitness and lifestyle brand Booty by Brabants, Kelly Brabants launches swim line
Local fashion designer and founder of the booming Boston-based fitness and lifestyle brand Booty by Brabants, Kelly Brabants, is filling a gap in the swimsuit market with the launch of her revolutionary one-size-fits-most swimsuit line that brings Brazil’s best kept secret to doorsteps in Boston and beyond this summer.
Brabants first introduced a swimsuit to her clothing line in May of 2016 to sold-out success and returned back to Rio de Janeiro, Brazil in the winter to continue developing the line. Together with the Rio de Janeiro-based Booty by Brabants design team, Brabants designed ten unique one-piece styles of 100% luxury lycra swimsuits, putting her finger print on every single piece.
Ranging from $55-$80, each of the bathing suits flaunts an adjustable “cheeky” Brazilian bottom style that won’t budge and were specially designed to flatter the booty.
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The one-size-fits-most design allows for a quick and easy shopping experience for women looking for a last-minute suit to bring on vacation or to a pool party with friends. Booty by Brabants leggings, the female obsession that has taken Boston by storm, boast a ‘gym to street’ vibe and now, Brabants says her light, fashion-forward swimsuit line can take any woman’s outfit from ‘beach to street.’
“I worked day and night for three weeks in Brazil to perfect this collection,” said Brabants, founder of Booty by Brabants. “Everything you see in this line is something that is signature to me and my brand and what it stands for. The Booty on the Beach: Season 1 swimsuit sold out so fast last summer and with Victoria Secret ending its notorious bathing suit line this year, we saw even more of an opportunity to penetrate the market.”
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The 2017 Booty by Brabants swimwear collection goes on sale Friday, May 19th at www.bootybybrabants.com.
