BaseballCloud, Cape Cod League Partner For 2023 All-Star Game

CAPE COD, MA — The Cape Cod Baseball League has always been on the forefront of what's new in baseball, but that usually centers around the game's next stars.

Now, the league is partnering with BaseballCloud to stay at the forefront of what's new in the game. BaseballCloud, a leader in cutting-edge hardware and software technologies for player development, scouting, and fan engagement, will "support fan engagement initiatives" around the 2023 All-Star Game activations on the Cape, officials said.

BaseballCloud harnesses sports technology and produces professional software solutions for MLB, NCAA, International, Agency, and Amateur baseball and softball organizations across the globe. The company’s end-to-end data pipeline allows users to leverage camera technology, industry-leading ball tracking, and its data analytics suite all in one place.

“As we celebrate a century of Cape League baseball, we’re excited to partner with an innovative company like BaseballCloud," said Andrew Lang, President of Cape Cod Baseball League. “We’re looking forward to collaborating this year around our All-Star festivities, and to build a relationship with BaseballCloud moving into the future which will enhance the player and fan experience.”

As part of the partnership, BaseballCloud’s data and analytics modeling tools will be integrated into Cape League All-Star Game activations to enhance the fan experience with live in-game and post-game digital content, offering a new way for the league to deliver real value to its fans.

BaseballCloud and the CCBL will collaborate on a number of initiatives to celebrate its centennial, including unique promotional content and initiatives around the All-Star Game and Home Run Derby.

“We are thrilled to partner with The Cape Cod Baseball League, and this union is especially meaningful during the 100-year celebration of the organization’s rich history,” said Kevin Davidson, Co-Founder and CEO of BaseballCloud.

“With over 1,600 total players that have journeyed through the Cape and into the big leagues, we’re honored to support the next generation of athletes by exposing them to our innovative technology through All-Star Fan Fest initiatives, while also preserving the accomplishments of former and current players.”

Even former Red Sox greats believe the deal will benefit the league.

I am a firm believer that integrating technology at all levels of the game makes the experience even better for players, teams, leagues and fans, and ultimately helps support the growth of the game we all love,” said Jason Varitek, former Red Sox catcher and current planning coordinator and coaching coach.