Framingham Small Business Moves to Round 2 on Shark Tank

A Framingham small business that auditioned for the television show Shark Tank earlier this month in Florida, learned it has made it to round 2.

Chocolate Therapy, owned and operated by Framingham couple David and Pamela Griffin, was one of 700 entrepreneurs to audition for the popular ABC television show.

We are “shocked and thrilled all at the same time,” wrote the couple on their Facebook page,aboutmaking round 2.

On January 29, scenes for Shark Tank were filmed in Framingham.

Shark Tank, is a business-themed reality show, that won the 2014 Emmy award for “Outstanding Structured Reality Program.” If you have never seen the show, entrepreneurs enter the “Tank” and must try to convince - via a quick pitch - the “Sharks” to part with their own cash and give invest in their business. Sharks include billionaire Mark Cuban, owner and chairman of AXS TV and owner of the NBA basketball team the Dallas Mavericks; real estate mogul Barbara Corcoran; “Queen of QVC” Lori Greiner; fashion and branding expert Daymond John, venture capitalist Kevin O’Leary, and technology innovator Robert Herjavec.

Pam and David opened their first Chocolate Therapy store in Dedham in 2011; and a second Framingham shop at 50 Worcester Rd. in December 2012.

The couple create award-winning chocolates with the goal of indulging the senses. The chocolates sometimes pair healthy ingredients with dark chocolate.

For example, the “castaway” is a dark chocolate meltaway with coconut oil, topped with crunchy black and white sesame seeds. The “aristaeus” is a dark chocolate truffle infused with cold pressed olive oil and sprinkled with sea salt.

Using the premise that dark chocolate is good for you, the couple creates delicious confections. They also use other antioxidants like tea, berries and pomegrante, in their chocolate creations.

The MetroWest Chamber of Commerce named Chocolate Therapy one of its three finalists for small business of the year in 2014.

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Photos courtesy of the Chocolate Therapy Facebook page