Lapels Dry cleaning introduces development agent (DA) program

Lapels Dry Cleaning, an innovative, environmentally friendly dry cleaning company headquartered in Hanover, Massachusetts, recently launched a development agent model to further accelerate its growth strategy throughout the United States..

“The new program allows entrepreneurs to run two business models at the same time within the Lapels Franchise Program. In one business, they will operate much like a franchisor within the territory in which they operate. This will include a share in the initial franchise fees, royalty stream and training income,” said Kevin Dubois, CEO of Lapels Dry Cleaning. “The second business model begins with the opening of their Lapels Plant location with retail front. This enables the DA to earn income from the store operations as well as then being able to offer our Satellite store program at a much lower capital expense to perspective franchise partners.”

The Lapels Dry Cleaning development agent program requires an initial $25,000 sign-on fee and a commitment to construct a dry cleaning plant that will also have a retail front. With the support of Lapels corporate real estate and development staff, development agents could then begin marketing and selling both hub-and-spokes (dry cleaning plant and satellite stores), dry cleaning plants, or individual satellite stores.

“We are now able to offer a Lapels franchise in the DA markets for under $100,000.00,” said Michael Eisner, Lapels vice president of franchise development. “This opens up our offering to many more people across the country. And with the opening of the development agent’s plant, we have real flexibility in how we build out the network of stores.”

Adds Dubois, “Combining the development agent model that has worked so well in franchising for many other franchisors along with the Lapels hub-and-spokes business model makes this a great opportunity for all involved.“

Lapels has pioneered its eco-friendly dry cleaning experience over the past dozen years. Part of that effort includes a partnership agreement with GreenEarth®, the dry cleaning industry’s only environmentally non-toxic dry cleaning alternative. Using these kinds of solutions and the latest technology in equipment, Lapels is one of the few dry cleaners able to boast that there is no hazardous waste in their process. Their environmentally-friendly cleaning process has no odor and is gentler on clothes, thus lengthening the life of clothes.

For complete information on Lapels Dry Cleaning development agent program, call (866) 695-2735 or email sales@lapelsdrycleaning.com. Additional information and up-to-date company news can also be found on the company’s Web site, www.lapelsdrycleaning.com.