BBB and Yellow Pages Team Up to Help Find Businesses

Better Business Bureau is teaming up with YP, a leader in local search, to integrate information on BBB Accreditation and ratings within YP business listings across web and mobile, as well as links to BBB Business Reviews. The integration brings additional assurance to consumers seeking trustworthy businesses and professionals, and allows YP’s site users to click through to bbb.org to view information about complaints, customer reviews, licensing, government actions, and more.

Additionally, the nearly 70 million users on YP.com and the YP app can narrow their search for only businesses with a top BBB rating, turning the chore of finding a trustworthy provider – whether it’s a landscaper, real estate agent, mechanic, etc. – into only a few swipes on a smartphone or clicks on YP.com.

Click here for more information about this exciting new alliance.

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ABOUT BBB: For more than 100 years, Better Business Bureau has been helping people find businesses and brands they can trust. In 2015, people turned to BBB more than 172 million times for BBB Business Reviews on more than 5.3 million businesses, all available for free at bbb.org.

The Council of Better Business Bureaus is the umbrella organization for the local, independent BBBs in the United States, Canada and Mexico, as well as home to its national and international programs on dispute resolution, advertising review, and industry self-regulation. BBB Serving Eastern Massachusetts, Maine, Rhode Island and Vermont was founded in 1920.