The Sunday Collective Opens Holiday Pop-Up Shop In Chestnut Hill

NEWTON, MA — The Sunday Collective, a new sustainably-minded kids wear brand, has opened its first holiday pop-up shop at The Street Chestnut Hill.

Founded by husband and wife duo Chloe and Jae Kim, The Sunday Collective is a love letter to their two children and a brand for kids to express their own personal style. Designs are playful, joyful, and made to last, and many pieces are meant to be gender neutral.

“We are extremely excited to open our first in-person space at The Street where families can come and enjoy the experience of exploring their child’s unique style," said Co-Founder and Creative Director Chloe Kim in a statement. "Our brand was founded on the principles of equality, family, and exploration, and we want to embody that within a space and community that connect so much to our brand. We look forward to celebrating the holiday season as a brand in such a special way."

The Sunday Collective’s pop-up will offer the brand’s new Fall/Winter collection in kids sizes 3Y to 12Y. The collection includes ethically sourced and produced alpaca sweaters, versatile pieces like its 3-in-1 Outdoor Parka and 2-in-1 Fleece Jacket, a new Padded Weather Jacket, and the company's line of accessories including alpaca hats and scarves, lace collars, and socks.

The pop-up shop will also be offering in-store custom embroidery during grand opening weekend, which will last from Friday, Nov. 12 through Sunday, Nov. 14. In addition, all shoppers will receive a tote with their purchase and a free ice cream scoop at OddFellows Ice Cream Co. Customers who follow and tag @thesundaycollective_kids on their Instagram story will receive 20 percent off any in-store purchase made over the weekend.

“The Sunday Collective is a very special addition to The Street Chestnut Hill this holiday season," said Alana Stein, General Manager of The Street Chestnut Hill, in a statement. "Through our continued commitment to helping small businesses grow, we are excited to welcome another small, family-owned brand to the property as it expands outside of New York. From versatile outerwear and winter accessories to sustainably made socks and toys, our shoppers will find so many great items for their little ones."

The Sunday Collective pop-up shop will be open 10 a.m. to 7 p.m. Monday through Saturday and 12 p.m. to 6 p.m. on Sunday. For more information on The Sunday Collective, click here.