Stress-Free Home Security Prevention: BeON Home Burglar Deterrent Launches on Kickstarter

BeON Home, a Cambridge, MA-based start-up, is pleased to announce the company’s first product, BeON Burglar Deterrent. The BeON Burglar Deterrent brings a fresh perspective to home security by taking a proactive rather than a reactive approach. Created by MIT graduate and BeON Home CEO Alexei Erchak, and UMASS Amherst graduate and BeOn Home COO, Arvind Baliga, the BeON Home Burglar Deterrent is available to the public via the crowdfunding site, Kickstarter until December 19 with early-bird pricing beginning at $199 for a three-bulb package.

The LED-bulb system installs just like normal light bulbs and works with existing wall switches. After installing, the system learns and replays the lighting patterns while users are away in order to create the impression of a lived-in home. Designed to be simple and stress-free, there is no system programming required, no service contracts, no monthly fees or pesky alarms to go off. Users simply activate the system via the mobile app (or wall switch) and they are done. The more bulbs in use, the more convincing and effective the system becomes.

According to many security experts, potential burglars will check to see if a home is occupied by ringing the doorbell before finding a more secluded area of a residence to break into. To combat this technique, the BeON Burglar Deterrent listens for the doorbell and will turn the lights on in sequence to simulate an active presence, as if someone was responding to the door.

Additionally, during power outages, homes without lights on become prime targets for burglaries as most security systems fail without power. However, if there is an outage while homeowners are away, the BeON Burglar Deterrent system uses built-in rechargeable batteries to provide intelligent lighting, visible for days that can be seen from outside the home. When given the choice between a house that has lights on or one that does not, a burglar usually chooses the latter to avoid the risk of being caught.

“We took a deep look at modern security systems and realized that the majority of them focus on being reactive to an event that has already occurred rather than offering a proactive solution,” said Alexei Erchak, CEO and Co-Founder of BeON Home. “Security experts were the first to admit that prevention should serve as the initial step to prevent break-ins from occurring and so we decided to focus our attention on the unmet need in this product category. Whether homeowners own a security system or not, the BeON Burglar Deterrent provides a new and effective layer of protection that fits seamlessly into an existing routine.”

Utilizing the form factor of a light bulb, BeON developed a proprietary design that integrates a removable module, which activates the burglar deterrence functionality of the system.

“We started BeON Home with the simple vision of solving important problems by making the familiar extraordinary,” added Erchak. “Our first project, BeON Stress-Free Security, captures our vision perfectly. Rather than trying to improve existing security systems, we took a fresh look and designed an effective deterrence solution that fits seamlessly into the home and into any lifestyle.”

For more information, visit www.beonhome.com or the Kickstarter page.