"The Life is good Festival is a one-of-a-kind fundraiser event. The festival is a two-day celebration of music and optimism, featuring three stages of nationally known musical talent, hands-on games, interactive arts activities, and the "Good Kids" zone — home to the top acts in kids entertainment. 100% of Life is good's profits from the Festival will go towards The Life is good Playmakers, helping kids overcome life-threatening challenges such as violence, illness and extreme poverty.
The goal of the weekend is to create a community of fundraisers. Festival-goers who raise $500 or more for The Life is good Playmakers will be rewarded with exclusive backstage hospitality, preferred concert viewing, artist meet and greets and other prizes. These fundraisers will be called VGP's — Very Good People — and will have a once-in-a-lifetime concert experience, as well as the satisfaction that comes naturally by simply being a very good person.
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Life is good has once again teamed up with Superfly, acclaimed producers of the Bonnaroo Music & Arts Festival and Outside Lands, to assure an amazing festival experience."
Description courtesy of www.lifeisgood.com